Cloud website crawler for technical SEO, site speed, accessibility and AI visibility.
Key facts
- Lowest listed plan
- Contact sales — Custom pricing
- Billing
- No paid price listed
- Free plan
- Unknown
- Free trial
- Unknown
- Prices last verified
- 30 Oct 2026
- Verification
- Vendor-checkedVerified 30 Oct 2026 against vendor documentation. Not independently tested.
What Lumar does
Lumar (formerly Deepcrawl) is a cloud platform that crawls websites to report on technical SEO, GEO, site speed and accessibility issues, with monitoring, automated QA tests and AI answer tracking. It is sold on custom quotes.
Built for (vendor-stated)
- Enterprises
- Ecommerce brands
- Agencies
- Publishers
No editorial summary yet
SEOFinder hasn't written strengths, trade-offs or fit for Lumar. The pricing and capabilities below come from Lumar's own documentation, checked 30 Oct 2026, not from reviews or testing.
See alternatives to compareLumar pricing and plans
Vendor documentation, 30 Oct 2026. Checked against the vendor's own pages on the date shown. Not independently tested.Prices as listed by Lumar; annual totals only where the vendor lists them. Lowest plans differ in limits between tools, so compare what each plan includes. How we check prices
| Plan | Month-to-month | Billed annually | Limits and inclusions (vendor-listed) |
|---|---|---|---|
| No plan name published by the vendor | Contact sales — Custom pricing | Price on request. Packages are built from the Lumar apps (Analyze, Monitor, Protect, Impact) and metric sets a team needs. | |
Paid add-ons
Lumar capabilities
Checked against Lumar's documentation on 30 Oct 2026 unless a row says otherwise; not independently tested. The plan column shows where a capability is confirmed, not that lower plans lack it.
- Offered14
- Partial0
- Paid add-on0
- Not offered0
- Unknown7
- * Not yet verified
| Capability | Availability | Confirmed plan | Evidence |
|---|---|---|---|
| AI visibility10 | |||
| AI visibility monitoringTracks brand mentions or citations in AI assistants and AI search answers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for AI visibility monitoringChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “tools in Lumar track your brand’s AI presence, sentiment, and citations across the AI models your buyers are using today” Notes: Includes an AI Visibility Score, brand sentiment and topic grouping, refreshed at a chosen cadence. |
| ChatGPT trackingMonitors answers from ChatGPT. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for ChatGPT trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track where your brand appears across ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode, and Claude” |
| Google AI Overviews trackingMonitors Google AI Overviews. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Google AI Overviews trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track where your brand appears across ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode, and Claude” |
| Google AI Mode trackingMonitors Google AI Mode answers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Google AI Mode trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track where your brand appears across ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode, and Claude” |
| Perplexity trackingMonitors Perplexity answers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Perplexity trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track where your brand appears across ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode, and Claude” |
| Gemini trackingMonitors Google Gemini answers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Gemini trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track where your brand appears across ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode, and Claude” |
| Claude trackingMonitors Claude answers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Claude trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track where your brand appears across ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI Mode, and Claude” |
| Citation and source trackingShows which pages AI answers cite as sources. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Citation and source trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Track exactly which URLs are cited in AI answers, at what position, with what frequency.” |
| AI competitor benchmarkingCompares brand visibility against competitors in AI answers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for AI competitor benchmarkingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “See which competitors are being cited alongside — or instead of — your brand, for every prompt you track.” |
| Prompt trackingTracks a defined set of prompts over time. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Prompt trackingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “custom prompts to track across AI models ... Organize tracked prompts into strategic topic clusters.” |
| Technical SEO4 | |||
| Technical site auditCrawls a site to find technical and on-page issues. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Technical site auditChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Users have access to 350+ built-in reports in Analyze and automated QA tests in Protect.” Notes: Crawls run up to 450 URLs per second (350 rendered) and can be scheduled hourly, daily, weekly or monthly. Failure-rate thresholds pause a crawl automatically. |
| Server log analysisAnalyzes server logs, such as visits from search engine and AI crawlers. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Server log analysisChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Log file data shows you which bots are hitting your site, how often, and what they’re consuming ... Optimize crawl budget with insights into Googlebot hits by page type, resource type, or status” Notes: Log data can be connected through integrations (such as Splunk or Logz.io) or uploaded manually. |
| JavaScript renderingRenders JavaScript while crawling, as a browser would. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for JavaScript renderingChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “Our crawler takes full advantage of Google’s industry-leading rendering and parsing engine to ensure JavaScript-rendered pages are viewed in line with search engines’ own capabilities” Notes: Rendered crawls run at up to 350 URLs per second. |
| Page speed and Core Web VitalsMeasures loading performance, such as Core Web Vitals. | Availability: Offered | Plan not specified | Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested., details for Page speed and Core Web VitalsChecked against vendor documentation on 30 Oct 2026. Not independently tested. Vendor wording: “full Lighthouse performance reporting at scale and origin-level CrUX data” Notes: Lighthouse lab metrics for crawled pages plus origin-level Chrome UX Report field data. |
Unknown: 7 capabilitiesNo vendor documentation found either way. Unknown is not the same as Not offered.
Content
- Automated content generationGenerates drafts or full articles with AI.
- Content optimizationScores or guides content against ranking competitors.
Publishing
- Automated publishingPushes content directly to a CMS such as WordPress.
Research
- Keyword researchKeyword discovery with volume or difficulty data.
- Rank trackingMonitors positions in traditional search results over time.
Backlinks
- Backlink analysisExplores referring domains and link profiles.
- Backlink buildingHelps acquire new backlinks, for example through outreach tooling or link exchanges.
Integrations
5 verified in vendor documentation, 0 not yet verified.
- Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested.Google Search Console
- Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested.Google Analytics
- Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested.Looker Studio
- Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested.Zapier
- Vendor documentation. Checked against the vendor's own pages on the date shown. Not independently tested.Public API
Sources
Official Lumar pages read on 30 Oct 2026. These are the vendor's own claims; SEOFinder has not independently tested them.
- www.lumar.io/
- www.lumar.io/pricing/
- www.lumar.io/platform/website-crawler/
- www.lumar.io/platform/integrations/
- www.lumar.io/platform/site-speed-metrics/
- www.lumar.io/ai-visibility-tracking-lumar/
- www.lumar.io/api/
- www.lumar.io/product-guides/how-to-crawl/log-file-data/
- www.lumar.io/industry/enterprise-website-optimization-seo-tools/
- www.lumar.io/industry/ecommerce-website-optimization-seo-tools/
- www.lumar.io/industry/agency-website-optimization-seo-tools/
- www.lumar.io/industry/news-publishing-website-optimization-seo-tools
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