Ahrefs vs Otterly.AI

Ahrefs focuses on SEO platforms; Otterly.AI focuses on GEO & AI visibility.

• 6documented differences
• 7documented the same for both
• 5documented for one tool only
• 2unknown for both

Billing

Ahrefs: Month-to-month billing

Otterly.AI: Month-to-month billing

Free plan

Ahrefs: Yes · Ahrefs Free

Otterly.AI: Unknown

Free trial

Ahrefs: No

Otterly.AI: Yes · no card required

AI engines tracked

Ahrefs: ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini, Claude and Copilot (plan not specified)

Otterly.AI: ChatGPT, AI Overviews, Perplexity and Copilot (confirmed from Lite, the lowest paid plan); AI Mode, Gemini and Claude as paid add-ons

Documented differences

Both tools documented, and the support or plan differs.

Documented for one tool only

No documentation was found for the other tool. That is unknown, not a missing capability.

• Unknown for Ahrefs: Content briefs
• Unknown for Otterly.AI: Keyword research, Rank tracking, Technical site audit, Backlink analysis

• The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.

Plans

Ahrefs:

• Ahrefs FreeFree
  Limits of Ahrefs Free

  Requires verifying ownership of your website for Site Explorer, Site Audit and Web Analytics; Site Audit 5K crawl credits/month per project; 1K backlinks & keywords visible at once.

• Starter$29/mo month-to-month
  Limits of Starter

  Listed separately from the core plans.

• Lite$129/mo month-to-month
  Limits of Lite

  5 non-verified projects, 6 months history, 750 tracked keywords, 150 AI prompt checks, 100,000 crawl credits. Annual price not listed. 1 user included; up to 2 more at $40/mo each.

• Standard$249/mo month-to-month$2,490/yr billed annually
  Limits of Standard

  20 non-verified projects, 2 years history, 2,000 tracked keywords, 300 AI prompt checks. 1 user included; up to 5 more at $60/mo each.

• Advanced$449/mo month-to-month
  Limits of Advanced

  50 non-verified projects, 5 years history, 5,000 tracked keywords, 600 AI prompt checks. Annual price not listed. 1 user included; up to 10 more at $80/mo each.

• Enterprise · annual commitment$1,499/mo billed annually
  Limits of Enterprise

  Annual commitment required (monthly-equivalent price shown). Uncapped API access, custom API endpoints, SSO, unlimited history. From 3 users included; additional users $100/mo each.

Otterly.AI:

• Lite$29/mo month-to-month$25/mo billed annually
  Limits of Lite

  15 search prompts; 1 workspace; 3 recommendations per week; 1,000 GEO URL audits/month; no API/MCP/Data Studio connector; extra prompt packs not available. Claude, AI Mode, Gemini are paid add-ons. Unlimited team members; daily tracking.

• Standard$189/mo month-to-month$160/mo billed annually
  Limits of Standard

  100 search prompts; can add up to 300 extra prompts ($99/month per 100) before moving to Premium; 2,000 API & 2,000 MCP requests/month; 5,000 GEO URL audits/month. Claude, AI Mode, Gemini are paid add-ons. Unlimited team members and workspaces; daily tracking; Agent Analytics (200k events/month).

• Premium$489/mo month-to-month$422/mo billed annually
  Limits of Premium

  400 search prompts; 5,000 API & 5,000 MCP requests/month; 10,000 GEO URL audits/month; personal onboarding. Claude, AI Mode, Gemini are paid add-ons. Unlimited team members and workspaces; daily tracking; Agent Analytics (1M events/month).

• EnterpriseContact sales — Custom pricing
  Limits of Enterprise

  Custom pricing; includes SSO, customizable prompt tracking, dedicated CSM.

Prices last verified

Ahrefs: 26 Oct 2026

Otterly.AI: 27 Oct 2026

Google Search Console

Ahrefs: Documented

Otterly.AI: Unknown

Looker Studio

Ahrefs: Documented

Otterly.AI: DocumentedConfirmed from StandardAvailability on lower plans not verified.

Public API

Ahrefs: Documented

Otterly.AI: DocumentedConfirmed from StandardAvailability on lower plans not verified.

“Unknown” means we found no vendor documentation for it, not that it is unavailable.

Built for (vendor-stated)

Ahrefs: Small businesses, Freelancers and consultants, Enterprises, Agencies, Ecommerce brands

Otterly.AI: Small businesses, Agencies, Enterprises

Best suited for (SEOFinder editorial)

Ahrefs:

• Competitor research on paid plans.
• Teams tracking up to a few thousand keywords (750 on Lite, 5,000 on Advanced).

Otterly.AI:

• Agencies reporting AI visibility to clients.

Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.