Ahrefs vs Frase

Ahrefs focuses on SEO platforms; Frase focuses on Content optimization.

• 3documented differences
• 10documented the same for both
• 11documented for one tool only
• 0unknown for both

Billing

Ahrefs: Month-to-month billing

Frase: Month-to-month billing

Free plan

Ahrefs: Yes · Ahrefs Free

Frase: Unknown

Free trial

Ahrefs: No

Frase: Yes · 7 days, no card required

AI engines tracked

Ahrefs: ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini, Claude and Copilot (plan not specified)

Frase: ChatGPT (confirmed from Starter, the lowest paid plan); Perplexity (confirmed from Professional); Gemini and Claude (confirmed from Scale)

Documented differences

Both tools documented, and the support or plan differs.

Documented for one tool only

No documentation was found for the other tool. That is unknown, not a missing capability.

• Unknown for Ahrefs: Automated publishing, Backlink building, Content briefs, Content refresh, Scheduled publishing, Backlink monitoring, Link-building outreach
• Unknown for Frase: Keyword research

• The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.

Plans

Ahrefs:

• Ahrefs FreeFree
  Limits of Ahrefs Free

  Requires verifying ownership of your website for Site Explorer, Site Audit and Web Analytics; Site Audit 5K crawl credits/month per project; 1K backlinks & keywords visible at once.

• Starter$29/mo month-to-month
  Limits of Starter

  Listed separately from the core plans.

• Lite$129/mo month-to-month
  Limits of Lite

  5 non-verified projects, 6 months history, 750 tracked keywords, 150 AI prompt checks, 100,000 crawl credits. Annual price not listed. 1 user included; up to 2 more at $40/mo each.

• Standard$249/mo month-to-month$2,490/yr billed annually
  Limits of Standard

  20 non-verified projects, 2 years history, 2,000 tracked keywords, 300 AI prompt checks. 1 user included; up to 5 more at $60/mo each.

• Advanced$449/mo month-to-month
  Limits of Advanced

  50 non-verified projects, 5 years history, 5,000 tracked keywords, 600 AI prompt checks. Annual price not listed. 1 user included; up to 10 more at $80/mo each.

• Enterprise · annual commitment$1,499/mo billed annually
  Limits of Enterprise

  Annual commitment required (monthly-equivalent price shown). Uncapped API access, custom API endpoints, SSO, unlimited history. From 3 users included; additional users $100/mo each.

Frase:

• Starter$49/mo month-to-month$39/mo billed annually
  Limits of Starter

  1 seat, 1 site; 10 articles and 50 audit pages/mo; 20 AI Visibility prompts; ChatGPT and Google AI only

• Professional$129/mo month-to-month$103/mo billed annually
  Limits of Professional

  3 seats, 5 sites; 40 articles, 250 audit pages/mo; 50 AI Visibility prompts; Perplexity added

• Scale$299/mo month-to-month$239/mo billed annually
  Limits of Scale

  5 seats, up to 10 domains; 100 articles, 1,000 audit pages/mo; 75 AI Visibility prompts; Claude and Gemini added

• EnterpriseContact sales — Custom pricing
  Limits of Enterprise

  Custom seats/limits, white-label, SSO/SAML

Prices last verified

Ahrefs: 26 Oct 2026

Frase: 26 Oct 2026

Google Search Console

Ahrefs: Documented

Frase: Documented

Looker Studio

Ahrefs: Documented

Frase: Unknown

Make

Ahrefs: Unknown

Frase: Documented

Public API

Ahrefs: Documented

Frase: Documented

Slack

Ahrefs: Unknown

Frase: Documented

Webflow

Ahrefs: Unknown

Frase: Documented (publishing)

Wix

Ahrefs: Unknown

Frase: Documented (publishing)

WordPress

Ahrefs: Unknown

Frase: Documented (publishing)

Zapier

Ahrefs: Unknown

Frase: Documented

“Unknown” means we found no vendor documentation for it, not that it is unavailable.

Built for (vendor-stated)

Ahrefs: Small businesses, Freelancers and consultants, Enterprises, Agencies, Ecommerce brands

Frase: Freelancers and consultants, Small businesses, Agencies, Enterprises

Best suited for (SEOFinder editorial)

Ahrefs:

• Competitor research on paid plans.
• Teams tracking up to a few thousand keywords (750 on Lite, 5,000 on Advanced).

Frase:

• Small teams with one to five sites (1 on Starter, 5 on Professional).
• Keeping published articles up to date (Content Guard watches 10–300 pages).

Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.