Rankscale vs Semrush
Plans, prices and documented capabilities side by side, from each vendor's own documentation.
A side-by-side reference, not a recommendation. Neither product has been independently tested.
Change the comparison
Rankscale
Lowest listed plan
Essentials · $17/mo billed annually (annual commitment)
Vendor-checked26 Oct 2026 · Not independently tested
Lowest listed plan
SEO · $139/mo month-to-month
Vendor-checked26 Oct 2026 · Not independently tested
Summary
Rankscale focuses on GEO & AI visibility; Semrush focuses on SEO platforms.
- 10documented differences
- 3documented the same for both
- 6documented for one tool only
- 1unknown for both
- Billing
- Rankscale: Annual billing required
- Semrush: Month-to-month billing
- Free plan
- Rankscale: Unknown
- Semrush: Yes · Free
- Free trial
- Rankscale: Yes · 7 days
- Semrush: Yes · 7 days
- AI engines tracked
- Rankscale: ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini, Claude and Copilot (confirmed from Essentials, the lowest paid plan)
- Semrush: ChatGPT, AI Overviews, AI Mode, Perplexity and Gemini (confirmed from Starter)
Documented differences
Both tools documented, and the support or plan differs.
- AI competitor benchmarking
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from StarterAvailability on lower plans not verified.
- Automated content generation
- Rankscale: Not offered
- Semrush: OfferedPlan not specified
- Content optimization
- Rankscale: PartialPlan not specified
- Semrush: OfferedConfirmed from Pro+Availability on lower plans not verified.
- Rank tracking
- Rankscale: Not offered
- Semrush: OfferedConfirmed from SEO, the lowest paid planAvailability on the free plan not verified.
- Technical site audit
- Rankscale: PartialConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedPlan not specified
Documented for one tool only
No documentation was found for the other tool. That is unknown, not a missing capability.
- Unknown for Rankscale: Keyword research, Backlink analysis, Backlink building, Link-building outreach
Pricing
- Rankscale's lowest listed price requires annual billing; compare it with the other tool's annual-billing price where one is listed.
- The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.
- Plans
- Rankscale:
- Essentials · annual commitment$17/mo billed annually
Limits of Essentials
Yearly only (monthly $20 shown struck through). 120 credits/month (up to 480 AI answers), 2 brand dashboards, 10 page audits; no sentiment, data exports, Data Studio, REST API or team workspaces. MCP is included.
- Pro$99/mo month-to-month$84/mo billed annually
Limits of Pro
1,200 credits/month (up to 4,800 AI answers); 10 brand dashboards; 50 page audits; Data Studio integration; no REST API.
- Pro+$229/mo month-to-month$195/mo billed annually
Limits of Pro+
3,000 credits/month (up to 12,000 answers); 25 dashboards; 100 page audits; REST API.
- Growth$385/mo month-to-month$327/mo billed annually
Limits of Growth
5,500 credits/month (up to 22,000 answers); 50 dashboards; 200 page audits; agency program benefits; white-labeled dashboard links with API.
- Enterprise$780/mo month-to-month$663/mo billed annually
Limits of Enterprise
12,000 credits/month (up to 48,000 answers); 100 dashboards; 200 page audits.
- Custom PlanContact sales — Custom pricing
Limits of Custom Plan
Quoted individually.
- Essentials · annual commitment$17/mo billed annually
- Semrush:
- FreeFree
Limits of Free
1 demo project, 10 reports per day.
- SEO$139/mo month-to-month$117.33/mo billed annually
Limits of SEO
5 websites, 500 keywords tracked daily, 'Basic keyword research and competitor analysis'. Lists AI visibility reports and custom prompt monitoring, with no prompt limit stated; the plan is not labelled 'SEO + AI Search'. 1 user seat included; additional users from $45/mo.
- Starter$199/mo month-to-month$165.17/mo billed annually
Limits of Starter
Semrush One tier. 5 websites, 500 keywords daily, 50 AI prompts daily, 1 domain for AI brand performance. 1 user seat included; additional users $45/mo each, plus $99/mo per added user for AI Visibility Toolkit access.
- Pro+$299/mo month-to-month$248.17/mo billed annually
Limits of Pro+
Semrush One tier. Adds historical SEO data, content optimization, multi-location/device tracking, 100 AI prompts daily. 1 user seat included; additional users $80/mo each, plus $99/mo per added user for AI Visibility Toolkit access.
- AdvancedContact sales — Custom pricing
Limits of Advanced
40+ websites, 5,000+ keywords daily, SEO share of voice, 'Advanced API data integration'. 1 user seat included; additional users $100/mo each, plus $99/mo per added user for AI Visibility Toolkit access.
- FreeFree
- Prices last verified
- Rankscale: 30 Oct 2026
- Semrush: 26 Oct 2026
Capabilities
OfferedPartialPaid add-onNot offeredUnknown* Not yet verified
Not offered means the vendor says so. Unknown means we found no vendor documentation either way; the capability may still exist.
AI visibility6 differences · 2 documented for one tool only
- AI visibility monitoring
Evidence for AI visibility monitoring
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 27 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from SEO, the lowest paid planAvailability on the free plan not verified.
- ChatGPT trackingDiffers
Evidence for ChatGPT tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from StarterAvailability on lower plans not verified.
- Google AI Overviews trackingDiffers
Evidence for Google AI Overviews tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from StarterAvailability on lower plans not verified.
- Google AI Mode trackingDiffers
Evidence for Google AI Mode tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from StarterAvailability on lower plans not verified.
- Perplexity trackingDiffers
Evidence for Perplexity tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentationVendor notes: Covered in Brand Performance reports. Prompt Tracking lists Google AI Overviews, AI Mode and ChatGPT. Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: PartialConfirmed from StarterAvailability on lower plans not verified.
- Gemini trackingDiffers
Evidence for Gemini tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentationVendor notes: Covered in Brand Performance reports. Prompt Tracking lists Google AI Overviews, AI Mode and ChatGPT. Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: PartialConfirmed from StarterAvailability on lower plans not verified.
- Claude trackingOne side unknown
Evidence for Claude tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: No vendor documentation found.
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: Unknown
- Microsoft Copilot trackingOne side unknown
Evidence for Microsoft Copilot tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: No vendor documentation found.
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: Unknown
- Citation and source tracking
Evidence for Citation and source tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Not yet verified
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: Offered (not yet verified)Plan not specified
- AI competitor benchmarkingDiffers
Evidence for AI competitor benchmarking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from StarterAvailability on lower plans not verified.
- Prompt tracking
Evidence for Prompt tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 27 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: OfferedConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedConfirmed from SEO, the lowest paid planAvailability on the free plan not verified.
Content & publishing2 differences
- Automated content generationDiffers
Evidence for Automated content generation
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: Not offered
- Semrush: OfferedPlan not specified
- Automated publishing
Evidence for Automated publishing
- Rankscale: No vendor documentation found.
- Semrush: No vendor documentation found.
- Rankscale: Unknown
- Semrush: Unknown
- Content optimizationDiffers
Evidence for Content optimization
- Rankscale: Verified 26 Oct 2026 against vendor documentationVendor notes: Guidance only; 'it doesn't create content from scratch'. Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: PartialPlan not specified
- Semrush: OfferedConfirmed from Pro+Availability on lower plans not verified.
SEO research1 difference · 1 documented for one tool only
- Keyword researchOne side unknown
Evidence for Keyword research
- Rankscale: No vendor documentation found.
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: Unknown
- Semrush: OfferedConfirmed from SEO, the lowest paid planAvailability on the free plan not verified.
- Rank trackingDiffers
Evidence for Rank tracking
- Rankscale: Verified 26 Oct 2026 against vendor documentation Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: Not offered
- Semrush: OfferedConfirmed from SEO, the lowest paid planAvailability on the free plan not verified.
Technical SEO1 difference
- Technical site auditDiffers
Evidence for Technical site audit
- Rankscale: Verified 26 Oct 2026 against vendor documentationVendor notes: Beta, page-level; 10/50/100/200/200 page audits per month by plan. Source for Rankscale
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: PartialConfirmed from Essentials, the lowest paid plan
- Semrush: OfferedPlan not specified
Backlinks3 documented for one tool only
- Backlink analysisOne side unknown
Evidence for Backlink analysis
- Rankscale: No vendor documentation found.
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: Unknown
- Semrush: OfferedPlan not specified
- Backlink buildingOne side unknown
Evidence for Backlink building
- Rankscale: No vendor documentation found.
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: Unknown
- Semrush: OfferedPlan not specified
- Link-building outreachOne side unknown
Evidence for Link-building outreach
- Rankscale: No vendor documentation found.
- Semrush: Verified 26 Oct 2026 against vendor documentation Source for Semrush
- Rankscale: Unknown
- Semrush: OfferedPlan not specified
Integrations
- Google Analytics
- Rankscale: Documented
- Semrush: Documented
- Google Search Console
- Rankscale: Documented
- Semrush: Documented
- Looker Studio
- Rankscale: DocumentedConfirmed from ProAvailability on lower plans not verified.
- Semrush: Listed (not yet verified)
- Public API
- Rankscale: DocumentedConfirmed from Pro+Availability on lower plans not verified.
- Semrush: Listed (not yet verified)
- Wix
- Rankscale: Unknown
- Semrush: Documented
- WordPress
- Rankscale: Unknown
- Semrush: Documented
- Zapier
- Rankscale: Unknown
- Semrush: Documented
“Unknown” means we found no vendor documentation for it, not that it is unavailable.
Who they are for
- Built for (vendor-stated)
- Rankscale: Agencies, Enterprises, Ecommerce brands, SaaS companies
- Semrush: Freelancers and consultants, Small businesses, Agencies, Enterprises, Ecommerce brands
- Best suited for (SEOFinder editorial)
- Rankscale:
- Tracking how a brand appears across many AI engines within a monthly credit budget.
- Semrush:
- Teams managing several websites (5 on SEO and Starter, 15 on Pro+).
- Competitor research in organic search.
Sources
Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.
Rankscale
Full profile of RankscaleChecked 26 Oct 2026