Screaming Frog vs Semrush

Screaming Frog focuses on Technical SEO; Semrush focuses on SEO platforms.

• 1documented difference
• 1documented the same for both
• 16documented for one tool only
• 1unknown for both

Billing

Screaming Frog: Annual billing required

Semrush: Month-to-month billing

Free plan

Screaming Frog: Yes · Free version

Semrush: Yes · Free

Free trial

Screaming Frog: Unknown

Semrush: Yes · 7 days

AI engines tracked

Screaming Frog: None documented

Semrush: ChatGPT, AI Overviews, AI Mode, Perplexity and Gemini (confirmed from Starter)

Documented differences

Both tools documented, and the support or plan differs.

Documented for one tool only

No documentation was found for the other tool. That is unknown, not a missing capability.

• Unknown for Screaming Frog: AI visibility monitoring, Automated content generation, Content optimization, Keyword research, Rank tracking, Backlink building, Citation and source tracking, AI competitor benchmarking, Prompt tracking, Link-building outreach
• Unknown for Semrush: Server log analysis

• Prices are listed in different currencies (GBP for Screaming Frog, USD for Semrush) and shown as the vendors list them. Screaming Frog's £199/yr per user is about $265/yr per user at the ECB reference rate of 27 Oct 2026.
• Screaming Frog's lowest listed price requires annual billing; compare it with the other tool's annual-billing price where one is listed.
• The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.

Plans

Screaming Frog:

• Free versionFree
  Limits of Free version

  Up to 500 URLs per crawl. Includes broken links, redirects, page titles and meta data, directives, hreflang, exact duplicates, XML sitemaps and site visualisations. Crawl configuration, saved crawls and the advanced features are in the paid licence.

• Licence · per user · annual commitment£199/yr billed annually
  Limits of Licence

  Per user; licences last 1 year and are then renewed. No URL crawl limit (depends on memory and storage). Adds crawl configuration, saved crawls, scheduling, JavaScript rendering, custom extraction, AI prompts during crawls and API integrations. Bulk prices: £189 (5–9 licences), £179 (10–19), £169 (20+) per licence per year.

Semrush:

• FreeFree
  Limits of Free

  1 demo project, 10 reports per day.

• SEO$139/mo month-to-month$117.33/mo billed annually
  Limits of SEO

  5 websites, 500 keywords tracked daily, 'Basic keyword research and competitor analysis'. Lists AI visibility reports and custom prompt monitoring, with no prompt limit stated; the plan is not labelled 'SEO + AI Search'. 1 user seat included; additional users from $45/mo.

• Starter$199/mo month-to-month$165.17/mo billed annually
  Limits of Starter

  Semrush One tier. 5 websites, 500 keywords daily, 50 AI prompts daily, 1 domain for AI brand performance. 1 user seat included; additional users $45/mo each, plus $99/mo per added user for AI Visibility Toolkit access.

• Pro+$299/mo month-to-month$248.17/mo billed annually
  Limits of Pro+

  Semrush One tier. Adds historical SEO data, content optimization, multi-location/device tracking, 100 AI prompts daily. 1 user seat included; additional users $80/mo each, plus $99/mo per added user for AI Visibility Toolkit access.

• AdvancedContact sales — Custom pricing
  Limits of Advanced

  40+ websites, 5,000+ keywords daily, SEO share of voice, 'Advanced API data integration'. 1 user seat included; additional users $100/mo each, plus $99/mo per added user for AI Visibility Toolkit access.

Prices last verified

Screaming Frog: 27 Oct 2026

Semrush: 26 Oct 2026

Google Analytics

Screaming Frog: DocumentedConfirmed from Licence, the lowest paid planAvailability on the free plan not verified.

Semrush: Documented

Google Search Console

Screaming Frog: DocumentedConfirmed from Licence, the lowest paid planAvailability on the free plan not verified.

Semrush: Documented

Looker Studio

Screaming Frog: DocumentedConfirmed from Licence, the lowest paid planAvailability on the free plan not verified.

Semrush: Listed* (not yet verified)

Public API

Screaming Frog: Unknown

Semrush: Listed* (not yet verified)

Wix

Screaming Frog: Unknown

Semrush: Documented

WordPress

Screaming Frog: Unknown

Semrush: Documented

Zapier

Screaming Frog: Unknown

Semrush: Documented

“Unknown” means we found no vendor documentation for it, not that it is unavailable.

Built for (vendor-stated)

Screaming Frog: Unknown

Semrush: Freelancers and consultants, Small businesses, Agencies, Enterprises, Ecommerce brands

Best suited for (SEOFinder editorial)

Screaming Frog:

• Technical site audits run from a desktop computer.
• Auditing sites of up to 500 URLs with the free version before buying a licence.

Semrush:

• Teams managing several websites (5 on SEO and Starter, 15 on Pro+).
• Competitor research in organic search.

Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.