Frase vs SE Ranking
Plans, prices and documented capabilities side by side, from each vendor's own documentation.
A side-by-side reference, not a recommendation. Neither product has been independently tested.
Change the comparison
Lowest listed plan
Starter · $49/mo month-to-month
Vendor-checked26 Oct 2026 · Not independently tested
SE Ranking
Lowest listed plan
Core · $129/mo month-to-month
Vendor-checked26 Oct 2026 · Not independently tested
Summary
Frase focuses on Content optimization; SE Ranking focuses on SEO platforms.
- 3documented differences
- 11documented the same for both
- 9documented for one tool only
- 0unknown for both
- Billing
- Frase: Month-to-month billing
- SE Ranking: Month-to-month billing
- Free plan
- Frase: Unknown
- SE Ranking: Unknown
- Free trial
- Frase: Yes · 7 days, no card required
- SE Ranking: Yes · 14 days, no card required
- AI engines tracked
- Frase: ChatGPT (confirmed from Starter, the lowest paid plan); Perplexity (confirmed from Professional); Gemini and Claude (confirmed from Scale)
- SE Ranking: ChatGPT, AI Overviews, AI Mode and Gemini (confirmed from Core, the lowest paid plan)
Documented differences
Both tools documented, and the support or plan differs.
- Rank tracking
- Frase: PartialConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Backlink monitoring
- Frase: PartialConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedPlan not specified
Documented for one tool only
No documentation was found for the other tool. That is unknown, not a missing capability.
- Unknown for Frase: Keyword research
- Unknown for SE Ranking: Automated publishing, Backlink building, Scheduled publishing, Link-building outreach
Pricing
- The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.
- Plans
- Frase:
- Starter$49/mo month-to-month$39/mo billed annually
Limits of Starter
1 seat, 1 site; 10 articles and 50 audit pages/mo; 20 AI Visibility prompts; ChatGPT and Google AI only
- Professional$129/mo month-to-month$103/mo billed annually
Limits of Professional
3 seats, 5 sites; 40 articles, 250 audit pages/mo; 50 AI Visibility prompts; Perplexity added
- Scale$299/mo month-to-month$239/mo billed annually
Limits of Scale
5 seats, up to 10 domains; 100 articles, 1,000 audit pages/mo; 75 AI Visibility prompts; Claude and Gemini added
- EnterpriseContact sales — Custom pricing
Limits of Enterprise
Custom seats/limits, white-label, SSO/SAML
- Starter$49/mo month-to-month$39/mo billed annually
- SE Ranking:
- Core$129/mo month-to-month$103.20/mo billed annually
Limits of Core
10 projects, 1 manager seat, 2k keywords daily, 100 AI prompts tracked daily, 5 GEO research domains, 250k audited pages/month, 25K/mo API credits with MCP, 25 Content Marketing articles.
- Growth$279/mo month-to-month$223.20/mo billed annually
Limits of Growth
30 projects, 3 manager seats, 5k keywords daily, 250 AI prompts daily, 15 GEO research domains, 2M audited pages/month, 100K/mo API credits, 50 articles; adds historical data, page change monitoring.
- EnterpriseContact sales — Custom pricing
Limits of Enterprise
Full API access, advanced integrations.
- Core$129/mo month-to-month$103.20/mo billed annually
- Prices last verified
- Frase: 26 Oct 2026
- SE Ranking: 26 Oct 2026
Capabilities
OfferedPartialPaid add-onNot offeredUnknown* Not yet verified
Not offered means the vendor says so. Unknown means we found no vendor documentation either way; the capability may still exist.
AI visibility1 difference · 4 documented for one tool only
- AI visibility monitoring
Evidence for AI visibility monitoring
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- ChatGPT tracking
Evidence for ChatGPT tracking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Google AI Overviews trackingOne side unknown
Evidence for Google AI Overviews tracking
- Frase: No vendor documentation found.
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: Unknown
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Google AI Mode trackingOne side unknown
Evidence for Google AI Mode tracking
- Frase: No vendor documentation found.
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: Unknown
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Perplexity trackingOne side unknown
Evidence for Perplexity tracking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: No vendor documentation found.
- Frase: OfferedConfirmed from ProfessionalAvailability on lower plans not verified.
- SE Ranking: Unknown
- Gemini trackingDiffers
Evidence for Gemini tracking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from ScaleAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Claude trackingOne side unknown
Evidence for Claude tracking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: No vendor documentation found.
- Frase: OfferedConfirmed from ScaleAvailability on lower plans not verified.
- SE Ranking: Unknown
- Citation and source tracking
Evidence for Citation and source tracking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedPlan not specified
- SE Ranking: OfferedPlan not specified
- AI competitor benchmarking
Evidence for AI competitor benchmarking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedPlan not specified
- SE Ranking: OfferedPlan not specified
- Prompt tracking
Evidence for Prompt tracking
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedPlan not specified
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Content & publishing2 documented for one tool only
- Automated content generation
Evidence for Automated content generation
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Automated publishingOne side unknown
Evidence for Automated publishing
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: No vendor documentation found.
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: Unknown
- Content optimization
Evidence for Content optimization
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedPlan not specified
- Content briefs
Evidence for Content briefs
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedPlan not specified
- SE Ranking: OfferedPlan not specified
- Content refresh
Evidence for Content refresh
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedPlan not specified
- Scheduled publishingOne side unknown
Evidence for Scheduled publishing
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: No vendor documentation found.
- Frase: OfferedPlan not specified
- SE Ranking: Unknown
SEO research1 difference · 1 documented for one tool only
- Keyword researchOne side unknown
Evidence for Keyword research
- Frase: No vendor documentation found.
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: Unknown
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Rank trackingDiffers
Evidence for Rank tracking
- Frase: Verified 26 Oct 2026 against vendor documentationVendor notes: Rank monitoring via Content Guard on a limited number of pages; not a standalone rank tracker Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: PartialConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Technical SEONo documented differences
- Technical site audit
Evidence for Technical site audit
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Backlinks1 difference · 2 documented for one tool only
- Backlink analysis
Evidence for Backlink analysis
- Frase: Verified 26 Oct 2026 against vendor documentation Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Backlink buildingOne side unknown
Evidence for Backlink building
- Frase: Verified 26 Oct 2026 against vendor documentationVendor notes: Drafts only: 'Nothing goes out on your behalf'; Frase does not build or buy links Source for Frase
- SE Ranking: No vendor documentation found.
- Frase: PartialPlan not specified
- SE Ranking: Unknown
- Backlink monitoringDiffers
Evidence for Backlink monitoring
- Frase: Verified 26 Oct 2026 against vendor documentationVendor notes: Full scan every 30 days, not continuous Source for Frase
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Frase: PartialConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedPlan not specified
- Link-building outreachOne side unknown
Evidence for Link-building outreach
- Frase: Verified 26 Oct 2026 against vendor documentationVendor notes: Drafts only: 'Nothing goes out on your behalf'; Frase does not build or buy links Source for Frase
- SE Ranking: No vendor documentation found.
- Frase: PartialConfirmed from Starter, the lowest paid plan
- SE Ranking: Unknown
Integrations
- Google Analytics
- Frase: Unknown
- SE Ranking: Documented
- Google Search Console
- Frase: Documented
- SE Ranking: Documented
- Looker Studio
- Frase: Unknown
- SE Ranking: Documented
- Make
- Frase: Documented
- SE Ranking: Documented
- Public API
- Frase: Documented
- SE Ranking: Listed (not yet verified)
- Slack
- Frase: Documented
- SE Ranking: Unknown
- Webflow
- Frase: Documented (publishing)
- SE Ranking: Unknown
- Wix
- Frase: Documented (publishing)
- SE Ranking: Documented
- WordPress
- Frase: Documented (publishing)
- SE Ranking: Documented (publishing)
- Zapier
- Frase: Documented
- SE Ranking: Documented
“Unknown” means we found no vendor documentation for it, not that it is unavailable.
Who they are for
- Built for (vendor-stated)
- Frase: Freelancers and consultants, Small businesses, Agencies, Enterprises
- SE Ranking: Agencies, Enterprises
- Best suited for (SEOFinder editorial)
- Frase:
- Small teams with one to five sites (1 on Starter, 5 on Professional).
- Keeping published articles up to date (Content Guard watches 10–300 pages).
- SE Ranking:
- Teams tracking thousands of keywords daily (2,000 on Core, 5,000 on Growth).
- Teams that also want AI-written content (25 articles a month on Core, 50 on Growth).
Sources
Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.
Checked 26 Oct 2026