Moz Pro vs SE Ranking
Plans, prices and documented capabilities side by side, from each vendor's own documentation.
A side-by-side reference, not a recommendation. Neither product has been independently tested.
Change the comparison
Lowest listed plan
Starter · $49/mo month-to-month
Vendor-checked27 Oct 2026 · Not independently tested
SE Ranking
Lowest listed plan
Core · $129/mo month-to-month
Vendor-checked26 Oct 2026 · Not independently tested
Summary
- 6documented differences
- 9documented the same for both
- 2documented for one tool only
- 2unknown for both
- Billing
- Moz Pro: Month-to-month billing
- SE Ranking: Month-to-month billing
- Free plan
- Moz Pro: Unknown
- SE Ranking: Unknown
- Free trial
- Moz Pro: Yes · card required
- SE Ranking: Yes · 14 days, no card required
- AI engines tracked
- Moz Pro: ChatGPT, AI Mode and Gemini (confirmed from Standard); AI Overviews (confirmed from Starter, the lowest paid plan)
- SE Ranking: ChatGPT, AI Overviews, AI Mode and Gemini (confirmed from Core, the lowest paid plan)
Documented differences
Both tools documented, and the support or plan differs.
- AI visibility monitoring
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Prompt tracking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Documented for one tool only
No documentation was found for the other tool. That is unknown, not a missing capability.
- Unknown for Moz Pro: Automated content generation, Content refresh
Pricing
- The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.
- Plans
- Moz Pro:
- Starter$49/mo month-to-month
Limits of Starter
1 user seat, 1 campaign, 50 tracked keyword rankings, 5,000 pages crawled a week, 75 keyword queries and 75 backlink queries a month. No AI Visibility dashboards, tracked prompts or AI content briefs; prompt suggestions and AI Overviews by keyword are included.
- Standard$99/mo month-to-month$79/mo billed annually
Limits of Standard
1 user seat, 3 campaigns, 300 tracked keywords, 100,000 pages crawled a week, 3 AI visibility dashboards, 150 tracked prompts, 2 AI content briefs a month. Branded reports and report templates are not included. Extra user seats cost $49/mo each. Annual billing: $950 billed for the first year.
- Medium$179/mo month-to-month$143/mo billed annually
Limits of Medium
2 user seats, 10 campaigns, 1,500 tracked keywords, 500,000 pages crawled a week, 6 AI visibility dashboards, 300 tracked prompts, 10 AI content briefs a month. Extra user seats cost $49/mo each. Annual billing: $1,719 billed for the first year.
- Large$299/mo month-to-month$239/mo billed annually
Limits of Large
3 user seats, 25 campaigns, 3,000 tracked keywords, 1,250,000 pages crawled a week, 12 AI visibility dashboards, 600 tracked prompts, 50 AI content briefs a month. Extra user seats cost $49/mo each. Annual billing: $2,868 billed for the first year.
- EnterpriseContact sales — Custom pricing
Limits of Enterprise
Pricing on request.
- Starter$49/mo month-to-month
- SE Ranking:
- Core$129/mo month-to-month$103.20/mo billed annually
Limits of Core
10 projects, 1 manager seat, 2k keywords daily, 100 AI prompts tracked daily, 5 GEO research domains, 250k audited pages/month, 25K/mo API credits with MCP, 25 Content Marketing articles.
- Growth$279/mo month-to-month$223.20/mo billed annually
Limits of Growth
30 projects, 3 manager seats, 5k keywords daily, 250 AI prompts daily, 15 GEO research domains, 2M audited pages/month, 100K/mo API credits, 50 articles; adds historical data, page change monitoring.
- EnterpriseContact sales — Custom pricing
Limits of Enterprise
Full API access, advanced integrations.
- Core$129/mo month-to-month$103.20/mo billed annually
- Prices last verified
- Moz Pro: 27 Oct 2026
- SE Ranking: 26 Oct 2026
Capabilities
OfferedPartialPaid add-onNot offeredUnknown* Not yet verified
Not offered means the vendor says so. Unknown means we found no vendor documentation either way; the capability may still exist.
AI visibility6 differences
- AI visibility monitoringDiffers
Evidence for AI visibility monitoring
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- ChatGPT trackingDiffers
Evidence for ChatGPT tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Google AI Overviews trackingDiffers
Evidence for Google AI Overviews tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentationVendor notes: Shows which keywords trigger Google AI Overviews. AI Overviews is not one of the tracked AI models for prompts. Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: PartialConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Google AI Mode trackingDiffers
Evidence for Google AI Mode tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Gemini trackingDiffers
Evidence for Gemini tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Citation and source tracking
Evidence for Citation and source tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedPlan not specified
- AI competitor benchmarking
Evidence for AI competitor benchmarking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedPlan not specified
- Prompt trackingDiffers
Evidence for Prompt tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Content & publishing2 documented for one tool only
- Automated content generationOne side unknown
Evidence for Automated content generation
- Moz Pro: No vendor documentation found.
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: Unknown
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Automated publishing
Evidence for Automated publishing
- Moz Pro: No vendor documentation found.
- SE Ranking: No vendor documentation found.
- Moz Pro: Unknown
- SE Ranking: Unknown
- Content optimization
Evidence for Content optimization
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedPlan not specified
- Content briefs
Evidence for Content briefs
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedPlan not specified
- Content refreshOne side unknown
Evidence for Content refresh
- Moz Pro: No vendor documentation found.
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: Unknown
- SE Ranking: OfferedPlan not specified
SEO researchNo documented differences
- Keyword research
Evidence for Keyword research
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Rank tracking
Evidence for Rank tracking
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Technical SEONo documented differences
- Technical site audit
Evidence for Technical site audit
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
BacklinksNo documented differences
- Backlink analysis
Evidence for Backlink analysis
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
- SE Ranking: OfferedConfirmed from Core, the lowest paid plan
- Backlink building
Evidence for Backlink building
- Moz Pro: No vendor documentation found.
- SE Ranking: No vendor documentation found.
- Moz Pro: Unknown
- SE Ranking: Unknown
- Backlink monitoring
Evidence for Backlink monitoring
- Moz Pro: Verified 27 Oct 2026 against vendor documentation Source for Moz Pro
- SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
- Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
- SE Ranking: OfferedPlan not specified
Integrations
- Google Analytics
- Moz Pro: Documented
- SE Ranking: Documented
- Google Search Console
- Moz Pro: Unknown
- SE Ranking: Documented
- Looker Studio
- Moz Pro: Unknown
- SE Ranking: Documented
- Make
- Moz Pro: Unknown
- SE Ranking: Documented
- Public API
- Moz Pro: Unknown
- SE Ranking: Listed (not yet verified)
- Wix
- Moz Pro: Unknown
- SE Ranking: Documented
- WordPress
- Moz Pro: Unknown
- SE Ranking: Documented (publishing)
- Zapier
- Moz Pro: Unknown
- SE Ranking: Documented
“Unknown” means we found no vendor documentation for it, not that it is unavailable.
Who they are for
- Built for (vendor-stated)
- Moz Pro: Small businesses, Enterprises, Agencies
- SE Ranking: Agencies, Enterprises
- Best suited for (SEOFinder editorial)
- Moz Pro:
- Individuals managing a single website (Starter: 1 campaign, 50 tracked keywords).
- Marketers tracking several sites (3 campaigns on Standard, 10 on Medium, 25 on Large).
- SE Ranking:
- Teams tracking thousands of keywords daily (2,000 on Core, 5,000 on Growth).
- Teams that also want AI-written content (25 articles a month on Core, 50 on Growth).
Sources
Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.
Moz Pro
Full profile of Moz ProChecked 27 Oct 2026