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Moz Pro vs SE Ranking

Plans, prices and documented capabilities side by side, from each vendor's own documentation.

A side-by-side reference, not a recommendation. Neither product has been independently tested.

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Lowest listed plan

Starter · $49/mo month-to-month

Vendor-checked27 Oct 2026 · Not independently tested

Lowest listed plan

Core · $129/mo month-to-month

Vendor-checked26 Oct 2026 · Not independently tested

Moz ProSE Ranking

Summary

  • 6documented differences
  • 9documented the same for both
  • 2documented for one tool only
  • 2unknown for both
Billing
Moz Pro: Month-to-month billing
SE Ranking: Month-to-month billing
Free plan
Moz Pro: Unknown
SE Ranking: Unknown
Free trial
Moz Pro: Yes · card required
SE Ranking: Yes · 14 days, no card required
AI engines tracked
Moz Pro: ChatGPT, AI Mode and Gemini (confirmed from Standard); AI Overviews (confirmed from Starter, the lowest paid plan)
SE Ranking: ChatGPT, AI Overviews, AI Mode and Gemini (confirmed from Core, the lowest paid plan)

Documented differences

Both tools documented, and the support or plan differs.

AI visibility monitoring
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Prompt tracking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan

Documented for one tool only

No documentation was found for the other tool. That is unknown, not a missing capability.

  • Unknown for Moz Pro: Automated content generation, Content refresh

Pricing

  • The lowest listed plans are not necessarily equivalent. Check plan limits before comparing prices.
Plans
Moz Pro:
  • Starter$49/mo month-to-month
    Limits of Starter

    1 user seat, 1 campaign, 50 tracked keyword rankings, 5,000 pages crawled a week, 75 keyword queries and 75 backlink queries a month. No AI Visibility dashboards, tracked prompts or AI content briefs; prompt suggestions and AI Overviews by keyword are included.

  • Standard$99/mo month-to-month$79/mo billed annually
    Limits of Standard

    1 user seat, 3 campaigns, 300 tracked keywords, 100,000 pages crawled a week, 3 AI visibility dashboards, 150 tracked prompts, 2 AI content briefs a month. Branded reports and report templates are not included. Extra user seats cost $49/mo each. Annual billing: $950 billed for the first year.

  • Medium$179/mo month-to-month$143/mo billed annually
    Limits of Medium

    2 user seats, 10 campaigns, 1,500 tracked keywords, 500,000 pages crawled a week, 6 AI visibility dashboards, 300 tracked prompts, 10 AI content briefs a month. Extra user seats cost $49/mo each. Annual billing: $1,719 billed for the first year.

  • Large$299/mo month-to-month$239/mo billed annually
    Limits of Large

    3 user seats, 25 campaigns, 3,000 tracked keywords, 1,250,000 pages crawled a week, 12 AI visibility dashboards, 600 tracked prompts, 50 AI content briefs a month. Extra user seats cost $49/mo each. Annual billing: $2,868 billed for the first year.

  • EnterpriseContact sales — Custom pricing
    Limits of Enterprise

    Pricing on request.

SE Ranking:
  • Core$129/mo month-to-month$103.20/mo billed annually
    Limits of Core

    10 projects, 1 manager seat, 2k keywords daily, 100 AI prompts tracked daily, 5 GEO research domains, 250k audited pages/month, 25K/mo API credits with MCP, 25 Content Marketing articles.

  • Growth$279/mo month-to-month$223.20/mo billed annually
    Limits of Growth

    30 projects, 3 manager seats, 5k keywords daily, 250 AI prompts daily, 15 GEO research domains, 2M audited pages/month, 100K/mo API credits, 50 articles; adds historical data, page change monitoring.

  • EnterpriseContact sales — Custom pricing
    Limits of Enterprise

    Full API access, advanced integrations.

Prices last verified
Moz Pro: 27 Oct 2026
SE Ranking: 26 Oct 2026

Capabilities

OfferedPartialPaid add-onNot offeredUnknown* Not yet verified

Not offered means the vendor says so. Unknown means we found no vendor documentation either way; the capability may still exist.

AI visibility6 differences

AI visibility monitoringDiffers
Evidence for AI visibility monitoring
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
ChatGPT trackingDiffers
Evidence for ChatGPT tracking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Google AI Overviews trackingDiffers
Evidence for Google AI Overviews tracking
  • Moz Pro: Verified 27 Oct 2026 against vendor documentationVendor notes: Shows which keywords trigger Google AI Overviews. AI Overviews is not one of the tracked AI models for prompts. Source for Moz Pro
  • SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
Moz Pro: PartialConfirmed from Starter, the lowest paid plan
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Google AI Mode trackingDiffers
Evidence for Google AI Mode tracking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Gemini trackingDiffers
Evidence for Gemini tracking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Citation and source tracking
Evidence for Citation and source tracking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedPlan not specified
AI competitor benchmarking
Evidence for AI competitor benchmarking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedPlan not specified
Prompt trackingDiffers
Evidence for Prompt tracking
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedConfirmed from Core, the lowest paid plan

Content & publishing2 documented for one tool only

Automated content generationOne side unknown
Evidence for Automated content generation
  • Moz Pro: No vendor documentation found.
  • SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
Moz Pro: Unknown
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Automated publishing
Evidence for Automated publishing
  • Moz Pro: No vendor documentation found.
  • SE Ranking: No vendor documentation found.
Moz Pro: Unknown
SE Ranking: Unknown
Content optimization
Evidence for Content optimization
Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
SE Ranking: OfferedPlan not specified
Content briefs
Evidence for Content briefs
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedPlan not specified
Content refreshOne side unknown
Evidence for Content refresh
  • Moz Pro: No vendor documentation found.
  • SE Ranking: Verified 26 Oct 2026 against vendor documentation Source for SE Ranking
Moz Pro: Unknown
SE Ranking: OfferedPlan not specified

SEO researchNo documented differences

Keyword research
Evidence for Keyword research
Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Rank tracking
Evidence for Rank tracking
Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
SE Ranking: OfferedConfirmed from Core, the lowest paid plan

Technical SEONo documented differences

Technical site audit
Evidence for Technical site audit
Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
SE Ranking: OfferedConfirmed from Core, the lowest paid plan

BacklinksNo documented differences

Backlink analysis
Evidence for Backlink analysis
Moz Pro: OfferedConfirmed from Starter, the lowest paid plan
SE Ranking: OfferedConfirmed from Core, the lowest paid plan
Backlink building
Evidence for Backlink building
  • Moz Pro: No vendor documentation found.
  • SE Ranking: No vendor documentation found.
Moz Pro: Unknown
SE Ranking: Unknown
Backlink monitoring
Evidence for Backlink monitoring
Moz Pro: OfferedConfirmed from StandardAvailability on lower plans not verified.
SE Ranking: OfferedPlan not specified

Integrations

Google Analytics
Moz Pro: Documented
SE Ranking: Documented
Google Search Console
Moz Pro: Unknown
SE Ranking: Documented
Looker Studio
Moz Pro: Unknown
SE Ranking: Documented
Make
Moz Pro: Unknown
SE Ranking: Documented
Public API
Moz Pro: Unknown
SE Ranking: Listed (not yet verified)
Wix
Moz Pro: Unknown
SE Ranking: Documented
WordPress
Moz Pro: Unknown
SE Ranking: Documented (publishing)
Zapier
Moz Pro: Unknown
SE Ranking: Documented

“Unknown” means we found no vendor documentation for it, not that it is unavailable.

Who they are for

Built for (vendor-stated)
Moz Pro: Small businesses, Enterprises, Agencies
SE Ranking: Agencies, Enterprises
Best suited for (SEOFinder editorial)
Moz Pro:
  • Individuals managing a single website (Starter: 1 campaign, 50 tracked keywords).
  • Marketers tracking several sites (3 campaigns on Standard, 10 on Medium, 25 on Large).
SE Ranking:
  • Teams tracking thousands of keywords daily (2,000 on Core, 5,000 on Growth).
  • Teams that also want AI-written content (25 articles a month on Core, 50 on Growth).

Sources

Each vendor's own pages, read on the dates shown. SEOFinder has not independently tested these products.

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